4 Steps To Start A Home Chef Business
With the rise of the gig economy, many are now considering pursuing new ventures that align with their passions in life. Thanks to the advancement of the internet, social media and logistics services, now is the best time to actually start a home based F&B business.
If you are one of the few individuals who are talented and passionate in the kitchen but don't know how, here are some helpful tips to start your journey.
1. Start Small - Focus on your one culinary product
While it may be tempting to have a wide range of products to highlight your culinary skills, having too many products at the beginning can hamper your initial growth. Multiple products also mean more types of ingredients and dealing with complex orders which can be overwhelming at the beginning.
It is better to have one outstanding product, fine tuned to perfection which you can use to build your initial customer base before moving on to the next product.
2. Sell Within Your Network - Family & friends are your best critics
When starting off, selling to your close circle allows you to gather honest feedback which will be crucial for your product development.
Releasing a product that has not been tested may affect your brand so it's always good to have friends and family as your critics. They will be the best support team during your culinary journey.
3. Take Tasty Photos - We feast with our eyes
As the saying goes - "A picture is worth a thousand words". This is especially true when you're in the food business.
To get a nice photo, having some camera skills, lighting, plating and props can go a long way to highlight your product and increase the chances of making the sale. It is worthwhile to get an expert to help out on this if you do not have the necessary skills or equipment to do so.
4. Social Media Is Free - Utilize the technology at the palms of our hands
Gone are the days where you would need to have an expensive physical location with high foot traffic to start selling. With the explosion of social media availability and use in recent years, now everyone can reach out to customers with just a mobile phone or PC.
Not only are you able to showcase your products, it is a very convenient tool to gather feedback from the masses and communicate with your customer base.
Best part of all? It's free to use.